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Virtualized Desktops and How Your Profitability Is Impacted by Legacy Thinking

February 21, 2018 | by Curtis Buhrkuhl

Desktop as a Service (DaaS) adoption is well underway. Industry researchers forecast the a compound annual growth rate (CAGR) of 29 percent for the global DaaS market between 2016-2023.

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The convenience of DaaS platforms is one of its biggest selling points, providing access to files from anywhere, system reliability, and third-party data security. But these benefits mask the true value of DaaS solutions for both SMBs and enterprise-level organizations: Reducing inefficiencies that cut into profitability and detract from your market share.

Improve Profitability with Virtualized Desktops

If you haven’t started researching how DaaS solutions could integrate with your business, you might be falling behind.

Although DaaS solutions used to be limited, modern virtualized desktops have advanced enough to be a feasible solution for businesses of all sizes. Research done in 2017 by Citrix shows that DaaS adoption is increasing across businesses both large and small, with the biggest growth occurring for medium-sized organizations. Citrix itself recently acquired Unidesk to meet the increasing demands of its DaaS customers, and other organizations (such as Microsoft) are following suit to establish a firmer foothold in this profitable market.

And when the benefits of DaaS solutions are compared against outdated in-house systems, it’s not hard to see why the market is growing so fast. DaaS improves your organization’s profitability by helping you identify the unnecessary expenses cutting into your bottom line:

  • Costs of housing on-site servers and IT infrastructure
  • Ongoing expenses of upgrading hardware while scaling
  • Personnel expenses and administrative costs of keeping an in-house IT team

These inefficiencies used to be unavoidable, but in the modern era of virtualized desktops, they’re effectively optional—and are serious detriments to market share.

Just think of how much money you could save by reducing expenditures for in-house hardware and labor costs. How much more capital could you allocate to new marketing channels and lead generation strategies? How many new customers could you acquire? And how much revenue would they bring in?


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These are just a few of the benefits that basic DaaS provides, but when you factor in the inherent benefits of communication efficiency, reliability, and data security, you have an optimization solution that produces serious results.

DaaS Sets the Standard for Efficiency

The above examples are only a small overview of what DaaS can bring to the table, but the financial benefits to virtual desktops are beginning to outpace the benefits of the traditional method. The increasing demand for mobile solutions, the push for BYOD, and the growth of remote workforces are set to make DaaS the standard for workplace efficiency. Remember, the forecasted CAGR of global DaaS services over the next few years is nearly thirty percent. Consistent growth of that magnitude indicates a healthy market with plenty of demand—and competitors who are taking advantage of cost-savings that you might be missing out on.


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Categories: DaaS

Curtis Buhrkuhl

About Curtis Buhrkuhl

Curtis was born and raised in Americas finest city San Diego and has been with Office1 since 2015. Curtis has been intrigued by computers and tech since he was a kid and it all started by building computers in middle school and now he is currently providing consultation to our clients to organize and build their networks. Helping to bring companies both startups and established businesses into the cloud. By partnering with Amazon Web Services we have been able to successfully introduce them to a new innovative desktop experience.